The Joy Of Looping

Helping an award winning start-up inspire parents to rent, rather than buy baby clothes.

SuperLooper

SuperLooper is a company on a mission to a more sustainable future by making renting baby clothes easy-peasy-lemon-squeezy. They wanted to raise awareness of the brand across digital and social platforms and asked us to develop a big idea and content that would bring to life this exciting new offer!

Insight from customers told us that what makes SuperLooper special is the sense of joy they get from renting baby clothes.

Our The Joy of Looping campaign brings to life this spirit, playfully showing how renting, rather than owning, baby clothes brings unbridled joy to parents who want to save money, space, time, reduce waste and build a safer future for their kids. Everyone’s a winner baby!

We produced a hero video and suite of assets for digital and social including reels, carousels, stickers and an interview with Jenny the Founder.

“I had such a brilliant experience working with
Mere Mortals ... or 'Amazing Mortals' to be more precise!
Not only are MereMortals a truly creative team but they also focus on working with clients who want to make positive change in the world, these values shine through in all they do.”

Jenny Barrett
Founder