Spreading a little joy in the name of sustainability
CLIENT: SUPERLOOPER
PROJECT: THE JOY OF LOOPING
SuperLooper is a company on a mission to a more sustainable future by making renting baby clothes easy-peasy-lemon-squeezy. They wanted to raise awareness of the brand across digital and social platforms and asked us to develop a big idea and content that would bring to life this exciting new offer!
Insight from customers told us that what makes SuperLooper special is the sense of joy they get from renting baby clothes. Our ‘The Joy of Looping’ campaign brings to life this spirit, playfully showing how renting, rather than owning, baby clothes brings unbridled joy to parents who want to save money, space, time, reduce waste and build a safer future for their kids. Everyone’s a winner baby!
We produced a hero video and suite of assets for digital and social including reels, carousels, stickers and an interview with Jenny the Founder.
Production Agency: Locate Productions
Photographer: Emma Tunbridge.
